Thursday, April 4, 2013

Watch how referrals grow sales

Sometimes it’s the simple things in life that work the best. Referrals are a tried and true way to help grow sales but all too often we forget to do the obvious things that can really boost our bottom line. 

So then, who out there is actively soliciting referrals on a daily basis? 

As American researcher and lecturer Bo Bennet Says, “In sales, a referral is the key to the door of resistance.” 

In other words, a referral is a powerful influencer driving sales conversion. This is the very reason why social media is transforming the way we need to do business.

If you’re not actively seeking referrals from others then you are missing a critical opportunity. And it’s those businesses that make this a key part of their sales strategy that are rewarded time and again by the benefits.

Of course, we should not necessarily expect a return right away, but rather a steady stream of leads than in time form the core of a sustainable sales pipeline.

To see how this works, watch the following video from Hec Cater, Melbourne’s leading kitchen catering equipment firm. Jason Gurney is happy to refer others to their new website which has transformed their business and is saving them both time and money.
Click on the link below to watch video

 




Friday, February 1, 2013

How to keep your resolutions in 2013

Welcome back after what proved to be a spectacular Summer holiday period for much of the country. We hope that you had a fantastic break, with time to relax and think ahead about where you want to go in the coming year. We can’t wait to hear your plans and help you to achieve greatness in 2013, just like Fisher Funds.

As ‘end to end’ marketing specialists, Quest Marketing integrate all forms of digital marketing, with strategic knowledge to achieve real results for your business. It’s not just about a website, or a well-produced video, but bringing these together with social media, appropriate branding, well-placed advertising and PR.

It may sound overwhelming, and there certainly is much to think about, but we’ll take you through the process gently and take care of all of it for you, all while keeping an eye to the bigger picture.

So, if getting your business out there, raising its profile and seeing real growth is your goal, then it’s one New Years resolution that’s not going to be hard to keep. In fact, it’s easy with an expert at your side and the results are worth it – we’ve got the client awards to prove it.

Talk to the team about how we can help you portray your key points of difference and achieve true competitive advantage. In the meantime, you can take a look at one of our recent projects below.

Fisher Funds
Specialist investment management organisation, Fisher Funds, have always had an innovative philosophy, both in how they achieve and deliver returns to investors, and how they grow their business. Online video is an integral part of that and they have long created in-house clips for YouTube and other places on the web.

In telling their story for the website though, the team at Fisher Funds, knew they needed an expert. We made a series of action packed videos with them, illustrating how “saving and investing is like a road trip” – and the feedback so far has been fantastic!

Check them out for yourself by clicking on the header images here, and consider taking Fisher Funds for a test drive www.fisherfunds.co.nz