Merry Christmas from Quest Marketing!

Hi again from Quest! We’ve had a super busy year and have some fabulous new people on board, including Carl, our Business Development Manager in Auckland, who some of you would have met already.

We’ve had a blast during 2012, growing Quest Marketing and working on some amazing stuff, with some of our very clever clients. We’re thrilled and can’t wait to show you what we’ve created for them.

We look forward to talking to you in the New Year about the exciting new video and marketing ideas you’ve dreamt up over the holidays. We’ll make sure we communicate with you and feed through valuable ideas and examples next year.

Confucius says “Choose a job you love, and you will never have to work a day in your life.” The Quest team couldn’t put it better ourselves!  Take a look below at a few bits and pieces we’ve put together and from all of the team, have a wonderful Christmas break.

Quest Marketing will be closed from Monday 24 December, through to Monday 7 January 2013.

Until then, here’s a sneak peek at some of our 2012 highlights…

Hydralada

New Zealand export innovators Hydralada are the leaders in safe, reliable and efficient elevating work platforms and long-time suppliers to horticultural businesses across the globe.

As they open up new markets, online video has been a key part of their marketing strategy, allowing customers to better understand the equipment and see it in action. This is both quick and cost effective promotion for Hydralada as the videos are available to be viewed directly from their website. Now that’s smart thinking!

Take a tour of Auckland's top eatery and bar

With so much advertising clutter in our lives, it is becoming ever more critical for businesses to understand what people want, and how to project your unique personality into the marketplace. Meet the team at the Herne Bay local and find out about their award winning recipe.

What is becoming apparent is that the bombardment of advertising content via traditional marketing channels such as print, and the fast growing world of digital media, can make things all seem a bit of a blur. The result? Consumers are starting to ignore advertising entirely.

Who else out there mutes the ads on TV?

There are some great solutions out there however, it just a matter of knowing where to look. Watch this 90 second video and find out how Andrew Clapham has turned his innovative ideas into action. The result has been the award winning Herne Bay Local eatery and bar  - Auckand's favourite dining spot!

Click here to watch the Herne Bay Local video here

Accelerate your business with our FREE marketing appraisal

Many business don't have the time to take an in depth look at their marketing. That's where Quest comes in! We offer a FREE marketing appraisal to help.

The key business aspects we review include:

• Brand - what business personality does your brand project?
• Design - how easy is it for customers to interact with your business?
• Imagery - what images and associations does your business project?
• Website - does your website represent the quality of your products and service?
  
• Story - why are you unique? what is your competitive advantage?
• Online video - are you using this compelling new communication tool?
  
• Values - what makes your business tick and why should customers want to do business with you?
• Call to action - do you have a targeted offer to entice customer contact?
  
• Social media - are you using social media platforms to leverage your business?

Once our appraisal is complete, Quest provides a series of recommendations and improvement areas.

If you would like more information about our FREE marketing appraisal, send us an enquiry via our Contact page www.quest.net.nz